Chill ConMigo

Educational Branding and Web Design Project for a Sustainable Chair Company

As part of a school project, I conceptualized and designed Chill ConMigo, a fictional sustainable chair company aimed at promoting eco-conscious design and innovation. This project allowed me to explore branding, web design, and user experience while emphasizing sustainability and accessibility.

Key Contributions:

1. Branding:
   Developed a comprehensive brand identity for Chill ConMigo, including a logo, color palette, and typography that reflected the company’s commitment to sustainability and modern design. The branding was designed to appeal to environmentally conscious consumers while maintaining a clean, professional aesthetic.
2. Web Design & Development:
   Designed and prototyped a fully responsive website for Chill ConMigo, ensuring seamless functionality across desktop, tablet, and mobile devices. The website featured:
   • A user-friendly interface with intuitive navigation.
   • Engaging visuals and interactive elements to showcase the sustainable chair design process.
   • Educational content about eco-friendly materials and manufacturing practices.
3. Sustainability-Focused Design:
   Incorporated sustainable design principles into both the branding and website, using earthy tones, minimalist layouts, and eco-friendly imagery to reinforce the company’s mission.
4. Cross-Device Optimization:
   Prioritized accessibility and usability by rigorously testing the website’s responsiveness across multiple devices. Ensured fast loading times, consistent visuals, and easy navigation to create a cohesive experience for all users.

Outcome:
This project not only honed my skills in branding and web design but also deepened my understanding of sustainable design principles and user-centered design. It showcased my ability to create visually appealing, functional, and purpose-driven designs, even within an educational context.